Lead Business Consultant

October 16

Culture Amp

Melbourne, Australia

Who we are

What do Airbnb, Kind and Salesforce have in common? They use Culture Amp every day to make their workplaces better and grow highly engaged employees. They also make up a community of over 3,000 organizations from around the globe who stand together to change the world of work.

With offices in Melbourne, San Francisco, New York, and London, Culture Amp isn’t just for fast-growing startups - we’re for every organization that wants to put culture first. By making it easy to collect, understand, and act on employee feedback, we enable People teams to make better decisions, demonstrate impact, and turn company culture into a competitive edge.

It’s what makes us the world’s leading employee feedback platform.

The Opportunity at Culture Amp

We are continuing to extend our company’s differentiation in a highly dynamic environment. Key to this is aligning and executing upon the numerous opportunities which arise both from internal groups and external parties. This Lead Business Consultant role will collaborate with teams across the company to drive Culture Amp's overall market positioning and ensure the success of our products in the fast-growing global market for employee feedback and analytics platforms.

We need to stay connected with customer needs and market trends, establish market positioning that is differentiated, clear, defensible and monetized, and partner with teams across our organization and form strategic alliances to bring our positioning to life in every customer touchpoint.

To make this possible, we need a Lead Business Consultant who can ensure that our teams and external partners are working in close alignment to drive overall product growth, adoption, and customer satisfaction. That's where you come in.

What you'll be doing:

  • Informing company strategy by conducting industry, market and competitive intelligence via direct and indirect interactions with customers, prospects, partners, competitors, influencers and analysts
  • Business analysis and tracking of marketing, sales, customer and user data to identify trends and test hypotheses
  • Advising market segmentation, targeting and positioning
  • Buyer and user persona and use case development including work studies
  • Partnership with Product Managers to understand and provide input into product strategy and to design, plan and coordinate product launches
  • Advising and guiding clients to adopt new procedures through effective product messaging, enablement collateral covering sales, marketing, and support, and through relevant case studies
  • Product evangelism via analyst and press briefings, trade show attendance and public speaking opportunities and using these insights to inform company strategy 
  • Leadership of packaging and pricing in collaboration with stakeholders across business
  • Defining and improving processes, procedures, and templates across product marketing, product management, and customer-facing teams to drive new efficiencies as the company grows
  • Leading and/or mentoring junior practitioners (dependent on experience and interest)

Who are we looking for?

You are deeply curious and passionate about people and culture. At heart, you're what we call a #peoplegeek. You also have a knack for identifying market opportunities, creating compelling strategies and plans, and coordinating cross-organizational initiatives to make technology products successful in competitive B2B markets.

Experience you will need to be successful in this role:

  • A minimum of 5 years experience in product marketing or strategy in a high-growth mid-market / enterprise B2B SaaS company, preferably with experience selling to HR professionals
  • Business analyst research skills. Systematically collect qualitative and quantitative inputs, draw on sharp analytical skills, intuition and empathy to find non-obvious patterns, and distill it all into actionable insights and recommendations for company strategy.
  • A proven track record delivering global end-to-end marketing campaigns across paid, earned, and owned media
  • Experience of successfully marketing machine learning technology and its applications to a business audience
  • Expertise defining and executing growth strategies in EMEA and APAC; international experience preferred
  • Entrepreneurial background with experience launching your own company or establishing a new business unit within an organisation
  • Communication and influencing. Engage and collaborate with diverse internal and external stakeholders to achieve shared understanding and vision.
  • Results focus. Prioritize, plan, coordinate, track and evaluate projects, programs and processes with a strong emphasis on learning and continuous improvement.

Here are a few highlights from Culture Amp

  • Learn about our Employee Feedback Platform
  • What is a People Geek?
  • What is Culture First?